there s a lot of controversy over whether they are using information and what for. in general you see tech giants come and go. myspace, for example, went out of business. now we have facebook. things tend to be very popular and then they tend to go away because the next best thing comes forward. that very big impact, maybe not just much. melissa: in terms of getting your message out, it s still very effective. and it s faster than anything else he could do. ari: people should also remember there is the twitter political cocoon. we all live in the, most people don t. jessica: it s a sick, sad world. more outnumbered in just a moment. fact is, every insurance company hopes you drive safely.