British specialty coachbuilder, Radford, has announced their acquisition of the John Player Special livery trademark. The iconic tobacco sponsored livery has long been associated with racing, best known on some of the most successful and memorable Lotus Formula 1 cars.
One of the most successful JPS-liveried cars was the instantly recognizable Lotus Type 72D with which Emerson Fittipaldi took five victories and clinched the Formula 1 championship . The color scheme was also present on multiple Formula 1 cars throughout the 1970s and 1980s, including Ayrton Senna’s Lotus 98T.
The black and gold theme could be seen on bikes from the Norton Motorcycle Team and was featured on production cars, with the well-known Lotus Esprit JPS edition and the lesser-known examples of the Australia-exclusive BMW E21 323i JPS and the MkII Ford Capri JPS.
Radford s New Supercar Will Have An Iconic Livery
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Radford secures trademark rights for John Player Special livery
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