OOH Capital advises OOH businesses, cities, real estate owners and technology suppliers on the best ways to navigate the rapidly changing OOH landscape
New out of home consultancy OOH Capital launches
March 15, 2021 11:13
OOH Capital, an out of home advisory company and consultancy, has launched.
The announcement:
A number of senior figures from the worldwide Out of Home industry have formed a new global advisory company and consultancy aimed at accelerating the industry’s expansion and digital transformation.
Headed by former Ocean Outdoor chairman Tom Goddard, the group also includes former Posterscope global CEO Annie Rickard, Posterscope’s former global insight director David Gordon and former Iberia CEO Carlos Viladevall, former Clear Channel France president Philippe Baudillon and Richard Sunderland, founder and CEO of strategy company Heavenly.
OOH Capital Sets Out to Boost Global Out of Home Industry lbbonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from lbbonline.com Daily Mail and Mail on Sunday newspapers.
This week’s BIG move:
Novus Group delivers media insights on your phone
Media monitoring and
analysis company Novus Group has launched an app that will
deliver time sensitive media monitoring alerts and content directly to its
client’s mobile devices, wherever they are.
The app was developed in
response to the growing trend of remote working, allowing agency and corporate
clients to make informed decisions that could impact their business, in or out
of the office.
Novus Group director, Joe
Hamman, said the ability to monitor broadcast, online, print and social media
was a key tool for executives, marketing and PR professionals to gain insights