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The environmental awareness platform, Wastebuster has partnered with Products of Change to bring together a cross-sector of stakeholders to share knowledge, resources, and finance, to develop an efficient, environmental, and sustainable means of recycling plastic toys.
In partnership with EPPIC (Extended Plastics Partnerships for Innovation in Circularity) the programme will operate under the title Recycle to Read and will engage consumers to recycle their toys (including small electricals and textiles) and to reward participating schools and communities with books and reading resources to improve literacy.
The programme aims to provide an industry-wide solution for recycling all plastic toys while providing a platform for consumers to engage with easily. It will look to co-ordinate toy, tech, and textiles ‘Take Back’ collections in retailers, schools, and household recycling centres across the UK.