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We looked to digital : How a regional grocery chain is using Facebook live shopping to get in front of more online shoppers

Texas-based grocery chain H-E-B is leveraging Facebook live shopping to get a bigger share of audience as online shopping picks up.

Increase our relevance with Gen Z : Why 7-Eleven is amplifying fan-generated content on its social channels

Increase our relevance with Gen Z : Why 7-Eleven is amplifying fan-generated content on its social channels
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