Pepsi Colachup launches next week for National Burger Day dailyhive.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from dailyhive.com Daily Mail and Mail on Sunday newspapers.
Cola-flavored ketchup, Taco Bell's musical for Mexican Pizza, and McDonald's Grimace Shake are just some of the ways that food companies are fighting for your attention. But does social media buzz translate to long-term sales?