Ezra Shaw/Getty Images(NEW YORK) Sex and the City fans were served a major surprise at the end of the first episode of the new sequel series, And Just Like That. and Peloton was at the center of the plot point. Now, the fitness company has responded with the help of Chris Noth in the form of a new ad featuring the actor. In the revival, Mr. Big, husband to Sarah Jessica Parker's Carrie Bradshaw, dies of a heart attack after his regular workout on a Peloton bike. Having suffered from heart-related issues throughout the series, Big (played by Noth) collapses in the shower, where Carrie returns home to find him, and he dies in her arms. In the newly released 30-second ad, which is narrated by actor Ryan Reynolds, Noth appears by the fire alongside real-life Peloton instructor Jess King, who played a cycling instructor, Allegra, in the show. "To new beginnings," Noth says. King, as Allegra, responds, "To new beginnings. you look great." Noth then shares: "