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Bringing Portuguese design to the USA
The Portuguese decoration design group Covet Group has invested in the direct entry of the DelightFULL and Essential Home brands in the United States, with the opening of offices in Los Angeles and New York and an expansion plan for stores.
The group has entered into partnerships to establish exclusive spaces in stores in five North American cities, Las Vegas (Nevada), Chicago (Illinois), Denver (Colorado), Scottsdale (Arizona) and Montclair (New Jersey), and intends to open five more in 2021, Pedro Gouveia, responsible for the brands in the United States, told Lusa.
“It is a firmer step in the internationalisation process,” Pedro Gouveia said. “Now, our customers have a place where they can go and have content, people who represent the brand and access to the whole experience”.