Romania’s e-commerce market revolved around EUR10 billion at the end of 2023, of which 65% represents goods and products and 35% online services, said Elena Gheorghe, country manager at PayU GPO Romania, a major online payment services provider locally.
Romania’s e-commerce market will maintain its growth pace, being strongly supported by the yearend, according to the representatives of PayU GOP Romania, a major online payment services provider locally.
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Sursa foto: laptopuriieftine.org
The local e-commerce market reached 7 billion euros last year, up 36% compared to 2019, according to internal and external data analyzed by PayU, the leader of Romania s online payment market. E-commerce is one of the fastest growing sectors, and Romania is no exception, registering an accelerated evolution, amid the COVID-19 pandemic, which would normally have occurred in years. This evolution had a direct impact in the growth of e-commerce and in the acceleration of the adoption of online payment by card. The main actors that supported this rapid growth were merchants and buyers, said Elena Gheorghe, PayU Romania country manager.