Dublin, March 09, 2021 (GLOBE NEWSWIRE) The "Latin America Pay TV Forecasts 2021" report has been added to ResearchAndMarkets.com's offering. Poorly-performing economies hit Latin American pay TV. The number of pay TV subscribers fell by 4 million in both 2019 and 2020. Venezuela dropped 2.4 million subscribers in 2020 alone, mainly due to DirecTV's withdrawal. Across Latin America, the number of pay TV subscribers peaked at 72.2 million in 2017. The total fell to 64.6 million by 2020. A small improvement is expected after 2023, with the 2026 total at 65.1 million subscribers. Brazil's low point will be 2022, with only a small improvement expected from then. The country peaked in 2014 with 19.6 million subscribers. We forecast 5.3 million fewer subscribers by 2026. Mexico has more pay TV subscribers than Brazil despite having half as many TV households. Mexico has lost subscribers since its peak year of 2016 [20.9 million]. Mexico will not cross the 20 millio
Digital media measurement, data and analytics platform om provider DoubleVerify (DV) is warning that it has uncovered the first server-side ad insertion (SSAI) .
Currently, there are around 15 million HD homes
08 Mar, 2021 - 08:34 AM IST | By Gargi Sarkar
KOLKATA: Industry leaders have emphasised over and over again that despite recent developments and change in consumer preferences, pay TV will continue to coexist with over-the-top (OTT) platforms. On the other hand, the need for a sustainable business model is also undeniable amid the rapid flux in the media and entertainment industry. In the coming future, the conversion from standard definition (SD) to high definition (HD) can be a key growth driver, the experts said in a panel discussion at the Video and Broadband Summit (VBS) 2021. Moreover, the broadband segment will be another crucial factor, which has seen higher uptake in the last few quarters.
Indiantelevision.com hosted its flagship summit on 5 March
06 Mar, 2021 - 08:25 AM IST | By indiantelevision.com Team
KOLKATA: The debate of over-the-top (OTT) platforms versus pay TV has been centre stage in media and entertainment conversations over the last couple of years. More recently, the subject has died down as the industry reached the conclusion that both linear TV and on-demand TV will co-exist in India for a long time, unlike the markets in the west. But the change in technology and consumer behaviour have definitely thrown challenges at the traditional TV ecosystem. At the Video and Broadband Summit (VBS) 2021, the industry discussed how to stay resilient even amid the flux.