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How tech platforms are supporting artistes fuel the passion economy
February 16, 2021
Pawan Rochwani, co-founder, Platform for Artists×
Using online tools, artistes are monetising their skills to make a living
While white-collar professionals either faced job loss or have started working from home due to Covid-19, creative artistes such as writers, musicians, podcasters, among other content creators, have adopted unique methods to survive. Using tools developed by online platforms, these artistes are finding ways to fuel the ‘passion economy’, making a living by monetising their creative skills.
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Since the pandemic, users of platforms such as Substack, Scrollstack, Patreon and BuyMeACoffee have grown exponentially. They provide the digital infrastructure that helps an artiste to earn by selling their products – writings, podcasts, music, videos– to their audience.