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/PRNewswire/ Published today, R/GA s latest Brand Relationship Design report shows that despite marketers shift to a focus on retention, just over a third.
+4.14 (+0.63%)
Sarah Williams, a 41-year-old physician who lives in Manhattan and uses her Tesla to commute to work in the Bronx, told the Post of an alarming incident when she took her 2018 Model 3 into Tesla’s Paramus, NJ, dealership in mid-May after her air conditioner had stopped working. They opened the glove compartment and a rodent fell out, she said. It’s crazy.
The pest apparently found its way into Williams’ Tesla and gobbled through several internal wires that were insulated with soy rather than oil, which critics claim makes them more appealing to rodents.
Automakers have been getting slammed for years with complaints of their allegedly rat-friendly soy-based wiring. And like Tesla, they have all refused to cover the damage, claiming that rats chewing on car innards is the result of nature and therefor