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Edward Bernays: The Original Influencer

Edward Bernays: The Original Influencer
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Mind Control: It s Happening to You Right Now | Jeremy Lent

Your mind is being controlled by distant strangers who don’t have your best interests at heart. If that sounds like a paranoid fantasy, brace yourself and read on.

United statesUnited kingdomEdward bernaysPaul mazurSigmund freudKenneth bouldingWayne chilickiComputers as persuasive technologyProcter gambleStanford persuasive tech labFrom patternsGeneral mills

Orion Magazine - The Crying Indian

IF YOU WATCHED television at any point in the seventies, you saw him: America's most famous Indian. Star of perhaps the best-known public service

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У Кропивницькому відбудеться презентація-передпоказ телепроєкту «Баба Єлька Експедиція на піч»

У Кропивницькому відбудеться презентація-передпоказ телепроєкту «Баба Єлька Експедиція на піч»
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Alexander kasyanenkoIna tilnovaAlex simonovMax velichkoPaul mazurHelena sparrowHall theaterAfter all

PR and Marketing: Birds of a Feather?

Stanley Olisa I have consistently resisted the urge to pen down my thoughts on this subject, but it keeps popping up as a topic I should dwell on in my PR article series. Public relations and marketing and the similitude or otherwise between them have always been the focal point of hot debates amongst promotional communication professionals. While some argue there’s a difference between them, others believe they primarily serve the same purpose. This polarisation of perspectives forced this piece, which tries to put paid to some faulty beliefs and perceptions about the nexus and disparity that exist between PR and marketing.

United statesPhilip kotlerPaul mazurStanley olisaAmerican marketing associationKey performancePublic relationsRelations manages reputationஒன்றுபட்டது மாநிலங்களில்பிலிப் கோட்லர்அமெரிக்கன் சந்தைப்படுத்தல் சங்கம்விசை செயல்திறன்பொது உறவுகள்