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Google Confirms Links Are Not That Important

Google's Gary Illyes says that Google needs very few links, more evidence that links matter less than at any other time in SEO history

Pubcon austinGary illyesGoogle gary illyesApril google john muellerJonm kleinbergPatrick stoxSergey brinAuthoritative sourcesHyperlinked environmentLarry pageLarge scale hypertextual web search engineAlgorithm updateApril googleJohn mueller

Google changes definition of top ads

Google changes definition of top ads
searchengineland.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from searchengineland.com Daily Mail and Mail on Sunday newspapers.

Patrick stoxNicola agiusHelp centerGoogle searchSearch engine landPaid media editorJungle creationsMail onlineDigital spyBlue arrayMastering in house

SEO Experts: Prepare For Search Generative Experience With Search Experience Optimization

Learn from four SEO experts about what impact user-facing AI features could have on SEO and how you can be prepared.

Eli schwartzAndrew chadwickOlga zarrGoogle serpsPatrick stoxGenerative experiencePrepare for search generative experience withPowered contentStrong brandThing of theGrowth advisorProduct ledBing chatSearch generative experienceArtificial intelligence optimizersGenerative experience could create

Inside the First SEO Heist of the AI Era

Tech-help website Exceljet was cloned by a competitor using AI. It poses thorny questions for Google.

New yorkUnited statesSan franciscoUnited arab emiratesGary survisExceljet brunsJennifer kutzMack grenfellEthan mollickPatrick stoxDavid brunsMichael nunezNich carlsonGeorge oroszVenturebeat nunezTerms of service

6 things that happen when Googlebot can t crawl your website

6 things that happen when Googlebot can t crawl your website
searchengineland.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from searchengineland.com Daily Mail and Mail on Sunday newspapers.

Patrick stoxKristina azarenkoDanny goodwinGoogle searchUnexpected resultsGoogle crawlingManaging editorSearch engine landSearch marketing expoSubject matter expertExecutive editorSearch engine journalSearch engine watch