your location. the company is being sued, accused of violating customer privacy. nbc bay area to join us now and give us more details. reporter: the company is installing software in your smart phone long before you buy it in order to gather personal information and there s little ewe can do to protect yourself. you are unable to stop. this is video, security researcher and blogger trevor posted on line. this is the same program that we saw before. reporter: and the fire storm followed right after. the accusation claims to prove that our smart phones are spying on us. at the center of the technology is silicon valley software company carrier iq. the technology for it is very simple. so it s not difficult to do, technically. the question is just whether it s the right thing to do. reporter: software programmer bill marx says it s not hard to watch your every mobile move. in fact, there s little you can do about it because carrier iq is installing the software bef