Recently-commissioned research by M&C Saatchi Sport & Entertainment reveals that 63 per cent of people use their passions as a way to engage with others
When Tracy Norton, a chef from City Lodge Hotel Victoria & Alfred Waterfront created a recipe for the Global Pizza Challenge 2023, she took a risk including elements of a dish she grew up with but wasn t a fan of - bobotie.
M&C Saatchi Sport & Entertainment has today launched a new research and insights tool, Passion Pulse, created in partnership with the Group’s marketing sciences division, M&C Saatchi Precision.