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The Trademark Trial & Appeal Board redesignated as precedential a decision dismissing a beverage company’s opposition to trademarks using the term “ZERO” for zero-calorie drinks after the trademark applicant disclaimed the term ZERO in its pending applications, the sole remedy requested in the opposition.
Royal Crown Co., Inc. v. The Coca-Cola Co., Opposition Nos. 91178927 (Parent Case); 91180771; 91180772; 91183482; 91185755; 91186579; and 91190658 (TTAB May 3, 2019) (redesignated precedential Mar. 30, 2021) (Hightower, ATJ). The US Court of Appeals for the Federal Circuit agreed with the Board’s decision, holding that disclaiming the term ZERO rendered the dispute moot.
Thursday, April 15, 2021
The Trademark Trial & Appeal Board redesignated as precedential a decision dismissing a beverage company’s opposition to trademarks using the term “ZERO” for zero-calorie drinks after the trademark applicant disclaimed the term ZERO in its pending applications, the sole remedy requested in the opposition.
Royal Crown Co., Inc. v. The Coca-Cola Co., Opposition Nos. 91178927 (Parent Case); 91180771; 91180772; 91183482; 91185755; 91186579; and 91190658 (TTAB May 3, 2019) (redesignated precedential Mar. 30, 2021) (Hightower, ATJ). The US Court of Appeals for the Federal Circuit agreed with the Board’s decision, holding that disclaiming the term ZERO rendered the dispute moot.
Royal Crown Co., Inc. v. Coca-Cola Co., Case No. 19-2088 (Fed. Cir. Aug. 3, 2020) (Lourie, J.)
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In its original decision in 2016, the Board had ruled that
Coca-Cola s marks [E.g., COKE ZERO, SPRITE ZERO, and PIBB ZERO]
could be registered with a disclaimer of ZERO because the marks had
acquired distinctiveness. [
TTABlogged
here]. In 2018, the CAFC reversed, instructing the Board, on
remand, to consider whether ZERO refers to a key aspect
of the genus, and to make an express finding regarding the degree
of the term s descriptiveness. [
TTABlogged
here]. When the case got back to the Board, Coke was allowed to
enter its disclaimer of ZERO, and the Board dismissed the
oppositions.
In the subsequent appeal from the dismissal, Royal Crown raised
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