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Make-up trends for 2021 using Pantone colour of the year
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Make-up trends for 2021 using Pantone colour of the year
The following article was originally published by Promo Marketing. To read more of their content, subscribe to their newsletter, Promo Marketing Threads.
Pantone has announced the 2021 Color of the Year or should we say, colors, plural. As it did in 2016, Pantone actually chose two shades to accurately capture the spirit of the upcoming year: Ultimate Gray and Illuminating Yellow.
Pantone picks two colors of the year, and they’re complete opposites https://t.co/qmXVDMufvF
Calling the two colors “a marriage of color conveying a message of strength and hopefulness that is both enduring and uplifting,” Pantone chose the two shades for their representation of practicality and optimism simultaneously.
X-Rite Solutions Help Printers and Packaging Converters Accurately Produce Pantone Color of the Year 2021: Ultimate Gray + Illuminating
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X-Rite helps brands, printers and packaging converters quickly and accurately produce PANTONE® 17-5104 Ultimate Gray + PANTONE 13-0647 Illuminating using integrated workflow tools including PantoneLIVE, InkFormulation and ColorCert quality control software.
Pantone 2021 Color of the Year is available in PantoneLIVE Production for Print and Packaging, which simulates the appearance of Pantone Colors on 36 packaging substrates.
Producing Illuminating for its highest visibility and impact or Ultimate Gray for its versatility in packaging and store displays will require the right color management software that can match the color across corrugated, film, offset and digital to ensure that all the components match.