Snap continues to take the try-before-you-buy retail philosophy into the realm of augmented reality (AR) with an innovative collaboration with Pangaia.
APR 22, 2021
This week, a look at the potential for a waste-fueled fashion industry, including a check-in on denim’s circularity efforts.
The denim industry is doing damage control.
After decades of bad PR and being called the “most polluting” garment, denim-focused brands are making headway in becoming more sustainable. That’s largely been driven by a combination of collaboration, prioritization and expanded opportunities to scale.
Even fast-denim brands are making progress, with Guess announcing this week an expansion of its sustainability goals, based on great progress. And according to its manufacturer, Zara is “ahead of the game” on denim sustainability.