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The accelerating trend of celeb-brand trickery and why it spells trouble

Explore the risks of celeb-brand trickery and its impact on consumer trust. Are these gimmicks worth the potential backlash?

India
Manisha-kapoor
Advertising-standards-council-of-india
Advertising-standards-council
Rohit-ohri
Branded-content
Celebrity-ambassadors
Paid-partnerships

Twitter Updates Paid Partnerships Policy to Ensure More Transparency in Brand Deals

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