offering less while keeping the prices the same. here at morton williams in new york city, neil, i asked shoppers have they noticed shrinkflation happening. some have, some have not. all universally did not like it. it s completely unfair. i haven t noticed. i m sure i ll pay attention now. yeah, it bothers me. it s annoying. people might say, i m not happy about that. but things shrink for everybody. what is disappointing about this, after the packaging shrinks, very rarely do companies scale back up their original packaging size. so that means while we open to exit this inflationary period some time, consumers will never return to getting the most for their dollar, this is what they re going to get moving forward very likely, neil. neil: i don t know. the toilet paper thing is war
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