WoW Skin Science uses a tube developed to reduce plastics and the overall impact on the environment compared to that of a traditional plastic tube used for skincare and cosmetic products.
This pouch is novel as it incorporates 45% post-consumer recycled (PCR) content at a minimum, earning it Gold recognition in the 2022 FPA Awards for Sustainability.
The bag material converted into premade pouches for Nestlé Canada comprises Forest Stewardship Council-certified, surface-printed paper, a heat-resistant overlacquer, and a water-based dispersion coating.
Sustainability, technical innovation, & print quality continue to be driving forces behind advances in flexible packaging. Noteworthy among the 2022 Flexible Packaging Association (FPA) Award winners was how consumers or end users interact with the packs.