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PODCAST: Spacing Radio 054, Packaged Toronto
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PACKAGED TORONTO: The type of book for font lovers
Packaged Toronto is the newest book from Spacing it focuses on the graphic design and packaging of products, pulled form the City of Toronto’s museum collection of over 150,000 objects made in Toronto between 1870-1950. Read details about it or
I’m a sucker for typography. So much so, I even had a font made of my own hand-writing. I love examining fonts to the point that I will blurt out esoteric comments to anyone with me, such as “Look at the cool serifs used on that sign!” or “Check out that ‘K’ I love the arm on it!” It’s charming if you’re into graphic design, but ‘totally weird’ (as my wife says) if fonts are not your cup of tea.
Back in 2011, I was brainstorming ideas for future projects with local historian Stephen Otto. He was intrigued by what the BBC and
New York Times had both published at the time: lists of important, historic objects that helped define a place. We surmised that compiling a list for Toronto would be an entertaining and revealing project.
Five years later, and with over 300 objects identified with the help of over 50 local know-it-alls, we had our list:
This deep dive into finding the objects led me to Wayne Reeves, the Chief Curator of the City of Toronto’s museum collections. The long hours in which Wayne allowed me to photograph these items at the City’s warehouse storage facilities gave me great insight into the variety and vast amount of objects within the collection (over 150,000!). But I was more than just curious about these products; I was completely smitten by them.