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According to Ruiloba, the procedure known as the “Smart Sinus Procedure” is minimally invasive and has the potential to lessen the symptoms of sinusitis that lasts three months or longer, making it a chronic condition. Chronic sinusitis affects nearly 30 million people each year in the U.S., according to Balloon Sinuplasty is a minimally invasive procedure that uses an advanced technique (a balloon) to treat sinuses . that are no longer functioning optimally. This procedure on average takes about 30-40 minutes, which conveniently can be done in the office. Overall, a great procedure to help improve quality of life by giving you an opportunity to breathe your best, Ruilobna said.