PETALING JAYA: With the new year around the corner, there are trends which are fast emerging in the advertising industry for brands to capitalise on and strengthen their position in the market by next year.
Andrew Lee re-elected as the president of 4As thestar.com.my - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thestar.com.my Daily Mail and Mail on Sunday newspapers.
The Association of Accredited Advertising Agents Malaysia (4As) recently held its 16th Biennial General Meeting, with an election to determine its Council office bearers who will serve the not-for-profit industry body for the next two years.
PETALING JAYA: The Association of Accredited Advertising Agents (4As) is calling on the government to provide tax reliefs, among others, under Budget 2023 for brands to increase their advertising spend.