Centre to Launch Channel DD International to Push India s View for Global Audience
In view of the strategic objective to build a global presence for Doordarshan and to establish an international voice of India, it is envisaged to establish DD International.
| 20 May 2021 7:26 AM GMT
Prasar Bharati, India s national public broadcaster, has issued a tender for a consultant to devise a strategy for launching a channel that will have an international outreach. This comes at a time when the Indian Government is being heavily criticized by international media agencies, however, according to Prashar Bharati officials the tender is not a spur-of-the-moment decision and the idea has been around for a long time.