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The artist behind the iconic Strawberry Shortcake and Care Bears on creating from home, how she comes up with new characters, and her love of social media
The artist behind the iconic Strawberry Shortcake and Care Bears on creating from home, how she comes up with new characters, and her love of social media
Kristi EatonFeb 24, 2021, 22:21 IST
Muriel Fahrion.Muriel Fahrion
She resides in Tulsa, where she s been creating characters for the current climate.
She s also capitalized on social media to drive sales and connect with followers.
Muriel Fahrion, owner of Outta Thin Air Studio, was working at greeting cards company American Greetings in Cleveland more than 40 years ago when she developed Strawberry Shortcake, after an art director requested she come up with a new character developed around a rag doll. Strawberry Shortcake would go on to become a household name and appear on merchandise, toys, and television. Later in her career, Fahrion was part of the original team be
Muriel Fahrion
She resides in Tulsa, where she s been creating characters for the current climate.
She s also capitalized on social media to drive sales and connect with followers.
Muriel Fahrion, owner of Outta Thin Air Studio, was working at greeting cards company American Greetings in Cleveland more than 40 years ago when she developed Strawberry Shortcake, after an art director requested she come up with a new character developed around a rag doll. Strawberry Shortcake would go on to become a household name and appear on merchandise, toys, and television. Later in her career, Fahrion was part of the original team behind Care Bears, creating the first six characters before returning to Strawberry Shortcake.