On today s episode, we discuss how Netflix got on in Q2 of this year, why it s getting into gaming, and what to expect from the streaming giant for the rest of 2021. We then talk about people s perceptions of ad-supported video-on-demand (AVOD), what to make of ESPN+ raising its prices, and whether a Peacock and Paramount partnership makes sense. Tune in to the discussion with eMarketer principal analyst at Insider Intelligence Paul Verna.
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The past year has been a whirlwind for many brands as they readjusted their marketing efforts to keep up with the changing landscape. One such brand, direct-to-consumer (D2C) company Peace Out Skincare, learned to be more nimble as it navigated a then-emerging platform TikTok and the Gen Z customers it caters to.
Over a third of US adults don’t use mobile payment systems
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In the US,
37% of adults don’t use mobile payment systems, but among those who do, one has a commanding lead:
39% of US adults use
PayPal, while only