Frightening headlines about Ukraine and the worsening economic climate have led Poles to avoid news and instead turn to entertainment. Combined with the post-pandemic headwinds and government pressure, this has deepened the long-standing crisis in independent news outlets.
In Poland, the war in Ukraine and the accompanying refugee crisis has led to a surge in news consumption across TV and digital channels. Before the conflict it was a different story, with declining interest in news and increased government pressure on independent media outlets.