A scene from the campaign video, “EMBRACE THE ORIGINAL.”
May 19, 2021
Muncie, IN Muncie Downtown Development Partnership, the organization behind DWNTWN The Original Muncie, has launched a regional campaign to encourage people to “EMBRACE THE ORIGINAL.”
The campaign will promote the many things that are original to DWNTWN including its local restaurants, bars, unique trail system, parks and more.
“This campaign celebrates the resilience and originality of DWNTWN,” said Nick Tokar, president of the MDDP board. “DWNTWN is a destination for exploring the arts, discovering new things, and making memories. The campaign will reintroduce DWNTWN The Original Muncie to locals and visitors alike.”