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Mar 08 2021, 3:00 PM March 07 2021, 6:30 PM March 08 2021, 3:00 PM (Bloomberg Opinion) In recent years many major brands have taken a long, hard look in the mirror and hit reverse — discarding detail and depth to debrand. (Bloomberg Opinion) In recent years many major brands have taken a long, hard look in the mirror and hit reverse — discarding detail and depth to debrand. Burger King returned to a simpler, flatter identity: Rolling Stone shed its character stroke and drop shadow for a cleaner edge: Warner Bros. stripped back the gilt and elongated its shield via the Golden Ratio:  America’s Public Broadcasting Service lost its serifs and button-like sheen and (somewhat haughtily) up-turned its nose:

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