Mumbai (Maharashtra) [India], August 29 (ANI/BusinessWire India): An emerging artist challenge with a fully digital application process, where artists can submit their songs for digital analysis through HITLAB's artificial intelligence DNA technology and enter the global emerging artist showcase challenge. Final Coast and its app FC Play, a Marketplace with streaming of content, Music, e-commerce, Fashion, Edtech consumers platform and with the launch of the streaming platform in India FC play announces 'Deas 'powered By Hitlab. An emerging artist challenge with a fully digital application process, where artists can submit their songs for digital analysis through HITLAB's patented and proprietary artificial intelligence DNA technology. Final Coast private limited with the launch of FC Play becomes a digital transformation company which has been in the business of content and e-commerce. Final Coast has launched its app on August 15th with entertainment, music, e-commerc