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How the pandemic has impacted gyms in Montgomery County

Orangetheory Announces Steve Aoki as Chief Music Officer

Orangetheory Fitness has named DJ Steve Aoki as the brand's chief music officer (CMO). Find out what this new role means for the franchise's future, here.

Gym and restaurant owners share their thoughts on the vaccine pass

Gym and restaurant owners share their thoughts on the vaccine pass
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Revelstoke Capital Partners Invests in Empire Portfolio Group Holdings

Revelstoke Capital Partners Invests in Empire Portfolio Group Holdings Supports Growth for Leading East Coast Orangetheory® Franchisee News provided by Share this article Share this article DENVER, Jan. 6, 2021 /PRNewswire/  Revelstoke Capital Partners ( Revelstoke ), a Denver-based private equity firm, announced it has acquired a majority interest in Empire Portfolio Group Holdings ( Empire or the Company ), a leading franchisee and area representative of Orangetheory® Fitness ( Orangetheory ). Empire currently owns and operates a portfolio of 15 Orangetheory studios and 27 sub-franchised studios across New York, New Jersey, and Connecticut. The investment will support Empire s new studio growth across the country providing expanded access to Orangetheory Fitness trifecta of science, coaching, and technology which leads to enhanced health and wellness for members. Empire s founder and CEO, Adam Krell, will retain a substantial ownership stake in the business and continue

Orangetheory Fitness select TIPi Group to lead paid social strategy

The Drum Network Orangetheory Fitness Orangetheory Fitness, an international boutique fitness studio franchise, has tapped TIPi Group, the independent digital performance specialists, to run its Southern UK campaigns across paid social platforms. The win follows the release of Orangetheory Fitness’ plan to continue to grow actively across the UK, opening numerous sites across the country in 2021 and beyond. TIPi Group’s scope encompasses geo-targeted paid social campaigns across Orangetheory Fitness sites in the Southern UK, as well as driving long-term growth through social channels. Paul Kuebler, executive director-international operations at Orangetheory Fitness for the Southern UK, explained: “One of our core values at Orangetheory Fitness is innovation – it’s what drives us, and what makes our product so engaging for our members. We wanted to partner with an agency that shared similar principles and was able to help us to ‘build communities’ through inspired c

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