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Is AMP for Email Making a Comeback?

Marketers can look toward some potential changes that will help AMP for Email gain momentum.

Marcel beckerApril mullenNicholas einsteinHead of researchYahoo incSender provider coalitionMultipurpose internet mail extensionsMail privacy protectionGreat resignationGenerate more loyaltyCurrent stateProvider coalitionNetcore cloudThat determine emailMarketing rulesOracle marketing consulting

5 Digital Marketing Takeaways to Help Plan for the Year Ahead

Many of the challenges of the 2020 holiday season repeated in 2021. Here are some lessons from both to improve future results.

Carla luca de tenaChristmas pastHoliday season has stayingShopping days are losingThanksgiving to cyber mondayBlack fridayCyber mondayOracle marketing consultingWider windowsMail privacy protectionMulti touch attribution has comeProduct availabilityChad whiteEmail marketingSupply chainOmnichannel marketing

The Fold in the Inbox: Design for a Soft Line

Whether the fold is a hard line or soft line is up to marketers and their email design. However, the smart strategy is to design like it’s a soft line.

Peter briggsNielsen norman groupAnalytic strategic servicesApple mailOracle marketing consultingThat determine emailActing easyPeople who dont wantStrategic servicesOracle marketingRepeating keyChad whiteUser experienceEmail marketingEmail designDigital marketing

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