kent. reporter: tonight, mark zuckerberg promising to hire thousands of more people to verify political ads so users can see where they come from and who is paying for them. facebook forcing users with big followings to verify their identities, saying they will make it harder for anyone to do with what russians did during the 2016 election. i don t believe today s actions by facebook will completely stop what the russians did in 2016 and what they re planning on doing in 2018. that s a good step in the right direction. reporter: in an exclusive interview with savannah guthrie on today, facebook s second in command, cheryl sendberg apsher apologized for the cambridge analytica scandal. we got multiple assurances from them that the data had been deleted. now, we should have done the forensic audit we re doing now then for sure. reporter: she says facebook is likely to find more problems. but you have an opt-out button.
sheryl sandberg was doing damage control, sitting down with my colleague, savannah guthrie. it is a huge breach. is it greed? was it incompetence? when you think big picture, what went wrong? what we weren t focused enough on was protecting. because that same data that you enable to use social experiences can also be misused. you have an opt-out button, please don t use nigh proceed file to advertising. we have different forms of opt-out. we don t have the opt-out at a highest level. that would be a paid product. joining us is cara swisher. great to spud with you. you have talked to mark zuckerberg before, seen him on stage what are you going to be watching for? he s not as comfortable in the public area as many people can be and it s a tough audience in congress. it will be interesting to see what he says, how much
putin. the president is absolutely correct when he says no one has been tougher on russia. the problem that facebook has right now is almost unimaginable. they will be asked about that next week when mark zuckerberg testifies in front of congress. do you have an opt out button. we don t have highest level. that would be a paid product. anyway you want it that s the way you need it any way you want it any way you want it. abby: great way to wake up saturday morning. ed: don t stop believing. pete: different song. this show any way you want it. try to convince them to cover other things and they never do. ed: i m in green today because i m thinking about masters. abby: thinking about beating pete later today. he had very a little putt
he is much more clever than anyone gives him credit for. do you want to keep any of your information private on facebook? well then you have to pay to do that. you have an opt out button. please don t use my profile data for advertising. we don t have a opt out at the highest level. that would be a paid product. welcome to new york. ed: welcome to new york, the site of the latest today. pete: all that trash talk is going to come back to hurt him. start yapping and you can t back it up. ed: we re going to play a little golf. pete: oh boy. abby: ed struggled in sports in high school and is he making his come back. pete: that was pete, clank, three point shoot. pete: why are we reliving all of ed s glory and my
interview with savannah guthrie on today, facebook s second in command sheryl sandberg apologized for the cambridge analytica scandal that exposed as many as 87 million users information. we got multiple assurances from them that the data should have been deleted. reporter: sandberg says facebook is likely to find more problems. did you have an opt out button? don t use my profile data for advertising? we have different forms of opt out. we don t have an opt out at the highest level. that would be a paid product. reporter: football currently has no plans to offer that. apple s ceo tim cook disagrees with the way that apple makes money. we ve never believed that these detailed profiles of people that have incredibly deep personal information, that is patched together from stefevera sources, should exist. reporter: next week, zuckerberg will testify on capitol hill. lawmakers will be demanding