Nissan, Brie Larson Had Most-Seen Auto Ad of 2020 Overall, automakers generated 350.5 billion TV ad impressions from Jan. 1 through Dec. 20 – the most of any industry that advertised on TV this year (excluding network promos). Sports were a key driver of impressions.
A Nissan spot is iSpot.tv’s top car commercial of the year, ranked by TV ad impressions across national broadcast and cable TV airings.
Overall, automakers generated 350.5 billion TV ad impressions from Jan. 1 through Dec. 20 – the most of any industry that advertised on TV this year (excluding network promos). Sports were a key driver of impressions: NFL football led the way with 14.3 billion TV ad impressions, outdistancing college football (4.9 billion) and NBA basketball (4.5 billion).