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Intersection, Metrolink announce SoCal partnership

OOH advertising and technology firm Intersection has announced its partnership with SoCal rail line Metrolink in a three year contract with one two year option, according to a press release. Metrolink is the third largest in America with lines including…

Broadsign, illumin announce advertising partnership

DOOH ad tech firm Broadsign has announced its partnership today with illumin (formerly AcuityAds) to integrate Broadsign s supply side platform with illumin s journey advertising platform, according to a press release. "DOOH has grown to become a critical part of journey…

Soofa teams with Boston, releases air quality widget

Soofa, a provider of solar-powered kiosks with OOH advertising, has announced its air quality widget rollout in partnership with Boston s Environment Department, according to a press release. The widget provides kiosk viewers in the Boston area with air quality updates…

Vistar Media reports significant Asia Pacific advertising growth

Vistar Media has reported 727 active advertisers using its DSP in the APAC region in H1 2023, marking 300% growth over the same period in 2022, according to a report in AdNews. Current and planned recruitment is set to bring…

Samsung, Warner Bros Pictures partner in 8K movie previews, aim to woo theater-goers

Samsung and Warner Bros. Pictures have partnered to bring movie previews into brick and mortar stores, aiming to woo theater-goers, according to a press release. The deal includes rolling out previews to more than 65,000 stores worldwide using Samsung s Neo…

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