Sanlo, a fintech startup that helps gaming companies manage finances, announced Wednesday the closed beta launch of its webshop tool, giving select game
Sanlo, a San Francisco-based fintech startup that offers small to medium-sized game and app companies access to tools to manage their finances and capital to fuel their growth, has raised $10 million in Series A funding led by Konvoy. The startup was founded in 2020 by CEO Olya Caliujnaia and CTO William Liu, who both […]
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Sanlo raises $3.5M to help apps and games gain access to financial insights and capital
Having a great idea for an app or game is one thing, but scaling it to become a successful business is quite another. A new fintech startup called Sanlo aims to help. The company, which is today announcing an oversubscribed $3.5 million seed round, offers small to medium-sized game and app companies access to tools to manage their finances and capital to fuel their growth.
To be clear, Sanlo is not an investor that’s taking an equity stake in the apps and games it finances. Instead, it’s offering businesses access to technology, tools, and insights that will allow them to achieve smart and scalable growth while remaining financially healthy even if they’re a smaller company without time to sit down and structure their finances. Then, when Sanlo’s proprietary algorithms determine the business could benefit from the smart deployment of capital, it will assist by offering financing.
Sanlo, a San Francisco, CA-based company that empowers gaming and app companies with financial products to run their businesses, raised $3.5m in funding.
The round was co-led by Index Ventures and Initial Capital, with participation from LVP, Portag3 Ventures and XYZ Venture Capital, and angel investors such as Kristian Segestrale, as well as fintech, such as Gokul Rajaram and Charley Ma. As part of the round, Initial Capital Co-founder and Partner Ken Lamb became a board director while Index Partner Mark Goldberg and XYZ Managing Partner Ross Fubini joined as board observers.
The company will use funds to grow its team and continue building out its product suite in preparation for a wider launch later this year.