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H&M halts Berlin innovation lab - RetailDetail EU

H&M is pulling the plug on its innovation hub H&M Beyond. The think tank in Berlin was supposed to serve as a test centre.

H&M Nailed Its Metaverse Entry With One Simple Priority UX

H&M Nailed Its Metaverse Entry With One Simple Priority UX
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Bringing personalised embroidery to Berlin

H&M launches in-store pilot for personalised apparel in Berlin

Global fashion retailer, H&M partnerrs with Swedish textile innovator, Coloreel to launch a personalised clothing pilot at its Berlin stores.

H&M Debuts Coloreel Embroidery at Berlin Store

H&M shoppers can now customize their denim and other apparel with dozens of embroidered designs, facilitated by Coloreel.

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