In surfing circles, “Rasta” is most often considered the ‘hippy guy’ who shunned the traditional competitive route to stardom despite a stellar junior career that included a World Junior Surfing Championship title. These days he is very much the freewheeling, green-thinking antithesis to the ratings hungry, competitive industry norms – a life choice that was the basis for the celebrated surf film “Blue Horizons” where Rasta’s early career trajectory was juxtaposed alongside that of the late, great three-time ASP Men’s World Champion, Andy Irons. By 2005, Rasta’s passions led him to co-found the Surfers for Cetaceans (S4C) movement. As a voice for the global surfing community, the group serves to highlight marine and coastal-related environmental issues and it was via think-tank discussions with co-founder and fellow activist, Howie Cooke that the idea for TransparentSea was born. Other highly effective S4C collaborations of which Rasta has been directly involved inc