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Getting to the meat of the matter as veganism reaches record highs

Getting to the meat of the matter as veganism reaches record highs  | Updated: 11:04, 31 January 2021 It has been a record breaking year for ‘Veganuary’, with 560,000 people signing up for the challenge, and 22% of those in the UK having tried vegan alternatives, according to the Vegan Society. Better than meat (44093110) Veganism was once dubbed as an extremist and challenging diet, one which limited people to nothing but leaves and moss. But in recent years the food industry has shown a remarkable adaptation to consumer demand for vegan products; KFC has launched a new ‘chickenless chicken’ burger that animal rights charity PETA has hailed as the ‘best vegan burger’, Burger King- once the meat eaters’ paradise, now serves up the meatless ‘impossible Whopper’.

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