New flavors, special packaging added for summer seasonal push
Albertsons Cos. has relaunched its Soleil sparkling water brand with four new flavors plus special summer packaging that sports designs from globally renowned artists.
Starting this month, the new flavors and packaging will headline a summer promotion called “Sip to the Beat” that will feature digital music service Spotify, Albertsons said Monday. Customers buying Soleil sparkling water will be able to unlock one of three curated Spotify music playlists: Amped Beats, Chill Vibes and Good Times.
New Soleil flavors mango, raspberry lime, tangerine and watermelon join more than a dozen other varieties, including original, berry, lemon, lime, grapefruit, peach, blood orange, cucumber melon, black cherry, cranberry raspberry, strawberry, pineapple and apple. The lime, blood orange, and grapefruit flavors are also available with caffeine.