smiling at the cameras. it was if it was a pr camera, it absolutely failed. what they are talk iing about wn they talk about the pr campaign, the knox family after being silent for many weeks i think after the arrest, you know, watching this sort of juggernaut of foxy knoxy inuendo in the british tabloids, went to this pr firm who then started setting them up with the bookers on american morning programs, and morning television program producers want the face. they want the person on camera. so they were putting them on camera, and they weren t doing you know, they weren t playing hardball with them, and they weren t giving them to reporters in italy. they got very upset about it, and they presented it as this was, you know, this is a