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Reputation management: The winning SEO strategy credit unions aren’t talking about
1SHARES
Let’s take a step back and lay the foundation with a few facts.
“85% of consumers trust reviews as much as they trust the opinion of a friend”
“Google’s local pack is displayed for 93% of all searches”
“87% of customers read online reviews for local businesses in 2020”
Broad data points are all well and good, but I’d encourage you to look inward for a moment. Say you find yourself in a new city (I suppose this example is pre-COVID). How do you find a place to eat? You fire up Google or Yelp, search the area, read some reviews and make a choice.