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Ben Halpern, Longtime Universal Television Publicist, Dies at 99

The Greatest Show on Earth (1952). He shifted to United Artists Television in 1952 as director of publicity and advertising and then relocated to Paris to serve as director of motion picture publicity and advertising for Europe and the Middle East. There, he represented UA at film festivals and developed campaigns for the likes of Cary Grant, Audrey Hepburn, Gary Cooper and Marlene Dietrich. In 1957, Halpern returned to New York, where he worked for UA, Jim Mahoney & Associates, Filmways and MCA Universal before heading for L.A. He was a founding member of the Television Publicity Executives Committee. Survivors include his wife of 71 years, Lois; children Amy (and her husband, David), Nancy (Mahmood), Andrew (Rebecca) and Nora (Kerry); grandchildren Arwa, Adnan, Emily, Julia, Cooper and Grace; and nephew Alfred.

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