Ten waste industry businesses merge to form WIN Waste Innovations Ten waste industry businesses merge to form WIN Waste Innovations
Wheelabrator Technologies Inc. announced the integration of 10 leading waste industry businesses into a single company operating under the WIN Waste Innovations brand name. As one entity, the legacy businesses now represent a vertically integrated, curb-to-grid waste management company designed to enhance customer service and deliver superior, sustainable waste solutions tailored to the needs of each customer. Along with the new operating name, WIN Waste Innovations unveiled its tagline to convey the brand’s dual focus on customer service and sustainability: Performance for the Planet.
NEWINGTON - It’s been a new year of new beginnings for the company formerly known as Wheelabrator Technologies.
In addition to transitioning to a new name - WIN Waste Innovations - after a series of acquisitions, the waste management company moved its headquarters to a new building on the Pease International Tradeport.
And that new building - located at 90 Arboretum Drive on the Newington side of the Tradeport - is a first of its kind in New England timber frame construction, a synergistic tie to the self-described environmentally responsible mission of WIN Waste Innovations.
“As a combined company, each year we convert 6.7 million tons of waste into clean, renewable energy to power 340,000 homes and recycle more than 234,000 tons of plastic, paper and metal from the waste stream,” said CEO Robert Boucher.
Shipyard Waste Solutions was acquired by Wheelabrator Technologies last summer. Now along with eight other companies, the combined businesses are getting a new identity.
NH Business Review
New Portsmouth-based single company named WIN Waste Innovations
April 8, 2021
Wheelabrator Technologies, a company with a long history in New Hampshire, has consolidated with nine other waste industry businesses and rebranded them the name WIN Waste Innovations.
The rebranded company has 1,900 employees and includes the former Wheelabrator Technologies Inc., which is based in Portsmouth,
Other firms involved in the rebranding are: Londonderry-based Charles George Waste Disposal & Recycling; Atkinson-based Bay State Disposal; Stamford, Conn.-based City Carting & Recycling and Tunnel Hill Partners; Westborough, Mass.-based United Material Management; Eliot, Maine-based Shipyard Waste Solutions; County Waste Management Inc. of Westchester County, N.Y.; Fitchburg, Mass.-based Fiore Trucking Recycle & Disposal; and West Bridgewater, Mass.-based Noonan Waste Service.
Ten Industry-Leading Brands Combine to Form WIN Waste Innovations
Along with the new operating name, WIN Waste Innovations today unveiled its tagline to convey the brand s dual focus on customer service and sustainability:
Performance for the Planet. The company will formally celebrate its rebranding on April 20, hosting a series of events to preserve habitats, promote sustainability and engage community volunteers and employees in protecting the planet.
WIN Waste Innovations is comprised of the former Wheelabrator Technologies as well as Stamford, Conn.-based City Carting & Recycling and Tunnel Hill Partners; Londonderry, N.H.-based Charles George Waste Disposal & Recycling; Westboro, Mass.-based United Material Management; Eliot, Maine-based Shipyard Waste Solutions; Atkinson, N.H.-based Bay State Disposal; Westchester County-based County Waste Management, Inc.; Fitchburg, Mass.-based Fiore Trucking Recycle & Disposal and the commercial and residential subscription business of