After M&S noticed that sleep related searches more than doubled on its website last year and that women s sleepwear sales were also up over 150%, it decided to extend its offering to include a special bra designed to be worn while you slumber – a first for the brand.
The bra couldn t sound comfier, thanks to its breathable cotton-blend fabric that moves with you and promises to feel super soft against your skin.
Whether you want some gentle support at night or simply fancy slipping on a comfy bra for relaxing at home in your PJs or loungewear, this new launch sounds ideal.