Milan Malpensa launches first luxury portal for Italian passengers
Shoppers at
Milan Malpensa Airport can now take advantage of the country’s first dedicated luxury airport shopping portal.
The ‘
Milano Malpensa Boutique‘ was unveiled by operator
SEA yesterday to provide “an even more dynamic and digital travel experience” for passengers as the airport seeks to keep pace with the current demand for digital in the market.
The boutique forms a key part of the airport operator’s omnichannel strategy, allowing travellers to shop luxury brands before they arrive at the terminal. About 2,000 products are currently available on the site, including high-end items supplied by