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Bengaluru (Karnataka) [India], October 22 (ANI/NewsVoir): This festive season, Milaap.org, India's first zero-fee crowdfunding platform, has launched its latest offering 'Shop to Give' as part of its continuous efforts to accentuate and diversify online giving. The initiative, first-of-its-kind by a crowdfunding platform in the country, lets users shop from their favourite e-commerce brands and support a cause/fundraiser without having to include an additional donation amount. For every purchase made this festive season, the brands will allocate a share of the order value towards a chosen cause/fundraiser that the buyer opts for. Fundraiser organizers on Milaap can also benefit to a great extent by encouraging friends and family to shop their festive requirements through the platform that in turn will benefit the respective fundraisers. Ecommerce brands across fashion, travel, food, electronics and multiple other categories are listed under the 'Shop to Give' featur

Manoj viswanathanBengaluru karnataka indiaCtober 22 ani newsvoir this festive seasonIlaap orgNdia 39s first zero fee crowdfunding platformAs launched its latest offering 39 shop to give part of continuous efforts accentuate and diversify online giving the initiativeIrst of its kind bya crowdfunding platform in the countryEts users shop from their favouritee commerce brands and supporta cause fundraiser without having to include an additional donation amount for every purchase made this festive seasonHe brands will allocatea share of the order value towardsa chosen cause fundraiser that buyer opts for organizers on milaap can also benefit toa great extent by encouraging friends and family to shop their festive requirements through platform in turn respective fundraisers ecommerce across fashionLectronics and multiple other categories are listed under the 39 shop to give feature on milaap initiative guarantees users an instant impact that they can make at no added cost or effort in addition thisHe buyers can also avail all offers or discounts from the brands when they opt for online shopping using platform customized links created thee commerce platforms will automatically drive donations order value towards cause making ita seamless and rewarding experience talking about how milaap arrived at idea of 39 shop to giveManoj viswanathanO founder and president at milaap saidUot at milaapE are constantly working to provide ways empower our campaign organizers successfully drive donations towards their campaigns at all touch points 39 shop give comes from the same thought and we happy be first only crowdfunding platform come up with such an offering in this festive season quot sharing his view on how will add value fundraising efforts milaapNoj added