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La Prairie’s quest for longevity resulted in the latest Platinum Rare Haute-Rejuvenation Protocol, an intensive treatment at the apex of Dr Paul Niehan’s pioneering science.
Written into myths and legends, the quest for eternal youth seemed little more than a dream for many. But not for Dr Paul Niehans, who in 1931 was convinced that the science to unlock the secret of rejuvenation already existed. Very quickly, Niehans developed Cellular Therapy, famously proclaiming that it’s “not only about adding years to life, but life to years”, and wrote his findings into a book. At Clinique La Prairie, on the serene shores of Lac Léman, Niehans offered his treatment to a privileged few – Pope Pius XII, Charlie Chaplin and Marlene Dietrich were just some of his esteemed clients.
Suspended Moments
Collaboration with La Prairie
La Prairie, the luxury Swiss skincare brand, continues its commitment to the arts world with a collaboration between Nobuhiro Nakanishi and Max Richter, at Art Basel Miami OVR.
âOur audacious spirit â a willingness to break the codes of luxury, to follow untrodden paths that surprise as much as they inspire â is the very same audacious spirit as that of the artist,” notes Greg Prodromides, Global Chief Marketing Officer at La Prairie. Beyond skincare, the brand has been inextricably linked to the art world from its inception in 1931 in Montreux, Switzerland. La Prairie explores the union of art and science through artistic collaborations presented at international fairs, including Art Basel as well as West Bund Art & Design. They continue to work with visionary creatives from across the globe, from Swiss-Guinean photographer Namsa Leuba and Spanish installation artist Pablo Valbuena to French designer Paul Coudamy an